PERFORMANCE
MARKETING
21M+
Gross sales across all clients since 2022
ROBIN PICCONE
GOAL
Increase conversions by driving traffic by using facebook ads and instagram ads
Attributed revenue from automated email lifecycle flows since 2019.
Peak-season order growth, 2021 vs. 2019 after launching Meta ads.
TREADGRUV
GOAL
Maximize retention and customer average lifetime value by implementing a tiered subscription model. Following strategic model shift, launch targeted ad campaigns aimed at attracting and retaining subscriber base.
Revenue growth within the first four months with Meta ads compared to the previous period
Increase in lifetime value per customer post strategic model shift (1.1 → 2.9)
Increase in month to month subscriber base compared to the previous period
CRUSHED TONIC
GOAL
Increase conversions by driving traffic using facebook and instagram ads.
Increase in online conversions compared to the previous period
Decrease in cost per acquisition
Increase in average order value by creating unique upsells specific to the client’s niche
FRAN BERGER LIVING
GOAL
Increase conversions through targeted Facebook and Instagram advertising.
Increase in online conversions compared to the previous period
Increase in orders month over month
Increase in campaign clicks as targeting optimized over the course of the campaign
BARTENDERS ON DEMAND
GOAL
Grow organic search traffic for a nationwide event-staffing brand competing on a handful of high-intent keywords.
Increase in organic search clicks compared to the same period the previous year
Improvement in average Google ranking position, from 23 to 11
Increase in search impressions compared to the same period the previous year
ROBIN PICCONE
GOAL
By rebuilding the direct to consumer strategy we were able to increase online conversions, attract new audiences and repeat purchases with Meta ads, email automations, and affiliate marketing.
Attributed revenue from automated email lifecycle flows since 2023.
Peak-season order growth, 2021 vs. 2019, after launching Meta ads.
FRAN BERGER LIVING
GOAL
Increased online conversions from Facebook and Instagram ads by improving landing pages and applying conversion rate optimization (CRO). Used upsells to encourage larger orders and grow sales revenue.
Increase in sales revenue compared to the previous period
Increase in month to month orders compared to the previous period
Increase in campaign clicks as targeting optimized over the course of the campaign
TREADGRUV
GOAL
Maximize retention and customer average lifetime value by implementing a tiered subscription model. Following strategic model shift, launch targeted ad campaigns aimed at attracting and retaining subscriber base.
Revenue growth within the first four months with Meta ads compared to the previous period
Increase in lifetime value per customer post strategic model shift (1.1 → 2.9)
Increase in month to month subscriber base compared to the previous period
BIKINI BARTENDERS ON DEMAND
GOAL
Grow organic search traffic for a nationwide event-staffing brand competing on a handful of high-intent keywords.
Increase in organic search clicks compared to the same period the previous year
Improvement in average Google ranking position, from 23 to 11
Increase in search impressions compared to the same period the previous year
CRUSHED TONIC
GOAL
Drove traffic through Facebook and Instagram ads and increased online conversions through landing page optimization and conversion rate optimization (CRO). Added upsells to increase average order value.
Increase in sales revenue compared to the previous period
Decrease in cost per acquisition
Increase in average order value by creating unique upsells specific to the client’s niche